Insights & Discoveries

Betsy is committed to a lifetime of learning and continually keeps up to date with the latest research and data in the college admissions space.

Betsy Veidenheimer Betsy Veidenheimer

“College” Should Not Be a Scary Word

Here are my ideas to reduce anxiety around the college admissions process to help students make better decisions that will enable them to thrive and grow during their undergraduate years and beyond.

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Betsy Veidenheimer Betsy Veidenheimer

College Admissions Advice from the Class of 2023

I asked my Class of 2023 students, “What advice would you give your younger self about the college process?” Their answers, in my opinion, should be required reading for any family embarking on the journey to college. Here are the voices of my wonderful senior class of whom I am very proud.

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Betsy Veidenheimer Betsy Veidenheimer

Insights from the 2023 Admissions Cycle

As this year’s admissions cycle comes to a close, I’m reflecting on the insights into college admissions from this cycle that will inform my approach to working with rising seniors, juniors, and sophomores.

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Betsy Veidenheimer Betsy Veidenheimer

ChatGPT and the Lifelong Skill of Good Writing

Tools are there to help us not get bogged down by our weaknesses. But anyone can learn to write. Anyone. Full stop. It is a discipline. It is also a skill that should not be lost to technological advances. Why? Writing requires other skills that are valuable: critical thinking, analysis, wrestling with hard ideas, and slowing down in a frenetic world.

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Betsy Veidenheimer Betsy Veidenheimer

What Should High Schoolers Be Doing This Summer to Get Into College?

If you are the parent of a high school student, you also wonder how your child can make the best use of their summer with an eye towards college. One of the more common questions I receive from my client families is “What do colleges want students to do with their summer? What looks good?”.

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Betsy Veidenheimer Betsy Veidenheimer

Beyond the Rankings: How to Accurately Assess the Quality of a College

Families do not know how to assess the quality of a college, and lacking the road map to do so, they are left relying on rankings and admit rates. Here are the 5 spheres we recommend looking into in order to properly assess the quality of a college or university (and nail down your application list):

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Betsy Veidenheimer Betsy Veidenheimer

College Admissions Counseling in a Pandemic: Lessons from the Year in Review

We focused on what we always do, continuing to know our students well, developing balanced lists and helping them create compelling applications for themselves. We couldn’t control closed campuses, missing grades or cancelled testing, so we worked with and on behalf of our students to understand and mitigate those impacts as best as we could.

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